Shop for Good: Seekd Talks for Conscious Minded Shoppers

29 Nov 2019 · 12:30PM - 1:30PM
Exhibition Room
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Looking for exquisite jewellery that is fairly made and priced? Join us for talks with ethical gemstone specialist, Stuart Pool, and a panel of jewellery designer makers on how you can make a positive ethical and social impact with your next Christmas purchase.

After the talks, you will have ample time to browse collections by unique independent jewellery brands designed for conscious minded shoppers.

These talks have been programmed by Seekd and are hosted by the Goldsmiths’ Centre. 

Part 1: Empowerment and Traceability in Gemstone Mining: The Moyo Project Success Story

Artisanal mining provides an opportunity for millions of people around the world to earn a living, often in places where there are very few alternatives. Stuart Pool of Nineteen 48 will speak about Moyo Gems, a pioneering project in Tanzania that is helping women miners to bring their coloured gemstones directly from mine-to-market with full traceability and empowering them to work safely, mine better, improve financial security and create stable, equitable markets for fair trade. 

He will explain the challenges these miners face and how this kind of project can bring widespread benefits to their communities. Stuart’s presentation will go through the various stages of the Moyo project and how the different participants have combined to make it a success. 

Part 2: Panel Discussion: Ethical Sourcing, Well Being and Storytelling in the Everyday Luxury Jewellery Market

Ethical fashion is a hot topic, and the same goes for ethical jewellery. Jewellery designer maker Ellis Mhairi Cameron will chair a discussion on how jewellery which has no negative impact on the people who make it, or the environment its produced in, is making a difference to the way consumers are sourcing their jewellery. 

In conversation with Stuart Pool from Nineteen 48, Natalie Ball of Natalie Perry Jewellery and Liz Stovell of Untold Jewellery, the panel will take a closer look at how the story of ethical sourcing is being shared with consumers, improving the well being of both the wearer and the maker and telling a new story in the everyday luxury jewellery market. 

Who are the speakers?

Natalie Perry creates ethical and sustainable everyday luxury jewellery inspired by the stories she has collected on her travels. Each piece is made using Fairtrade Gold, recycled silver and ethically-sourced gemstones and conveys themes of unconventional beauty, imperfection and disintegration, with a delicate and fragmented aesthetic. She developed her signature style and craft at Middlesex University after completing a Batchelor’s degree in Jewellery & Accessories in 2014. During this time, she worked as a designer for diamond and gemstone experts, Kothari Jewels in Jaipur, where she specialised in the find hand rendering of traditional Kundan Meena jewellery. Upon her return to London, she assisted leading British jewellery designer, Alice Cicolini before moving into the vibrant world of jewellery PR. Natalie Perry Jewellery launched in 2017 and the debut Floral Fragments collection was born. 

Stuart Pool is a specialist in responsibly mined and fully traceable coloured gemstones, mainly sourced directly from mines in Sri Lanka and Tanzania. He runs gem trading companies Nineteen48 (, Rubyfair ( and Crown Gems, as well as being one of the co-founders of Fair Luxury (, a group focused on positive change in the jewellery industry and a key member of the Moyo Gemstones project ( Stuart works closely with local mine owners to provide a mine-to-market service, from extracting the rough gem material and the cutting and polishing of gemstones, right up to the sale of gems to the end customer, both wholesale and retail. The emphasis throughout the supply chain is on maximum transparency and fair benefits to everyone involved. His companies support charitable projects in both Sri Lanka and the UK and he is also committed to educating the widest possible audience about the issues within the jewellery sector. He is supportive of many initiatives and programmes within the industry which are trying to improve conditions and benefits for those involved in all stages of the supply chains for diamonds, precious metals and coloured gems.

Liz Stovell, founder of Untold Jewellery, is a London born and bred jeweller. She completed her formal training at the British Academy of Jewellery and pursued further training and courses at Central St Martins and The Cass at London Metropolitan University. As Liz’s love and knowledge of design and making has expanded so has her passion for the environment and social justice. Liz works exclusively with ethically sourced materials to both lessen the environmental impact and elevate the well being of supply chain workers.